BACKGROUND: 
Weee!, America's largest Asian and Hispanic delivery service, asked me to animate a 30 second high-concept stop-motion to chronicle their customer journey. The requirements? Feature their signature Weee! truck and end the spot with customers enjoying their groceries. From recreating the Weee! website UI to building miniature sets to animating smoke out of a bread train, we crafted a spot that highlights Weee's main priorities - delivering satisfying groceries fast.

RESULTS: 
After running for 3 weeks it is one of Sayweee's highest performing ads in 2023
5.4% CTR
+8% daily traffic uptick from ad click
655k impressions